The award-winning brand is hailed as Korea's first traditional oriental herbal hair care. The brand embraces the wisdom of ancient Korean medicinal herbs and plants which are carefully extracted using traditional methods for maximum potency. The curated medicinal herbs work together to transform your scalp and hair health. Their super popular, award-winning Gold Premium Shampoo is infused with 33% pure medicinal herbal extracts and 10 different medical plant extracts from Korean ginseng to licorice to breathe life into dull hair.