Founded by makeup artist Fizah Pasha, Brulee Beauty was born to celebrate the diverse beauty of golden skin tones. As a brown woman herself, Fizah Pasha noticed a common concern among women from diverse ethnic backgrounds—the lack of concealers suited to their specific skin tones. This inspired her to develop her first range of products—a line of high-coverage concealers. Through its inclusive shade range and 'good-for-your-skin' formulas, the brand aims to empower women of all backgrounds and create a community where everyone feels seen, heard, and celebrated.