One day in 2005, a group of biotech scientists and renowned hair stylists came together in Cambridge, Massachusetts. Although an unlikely combination, they all shared a similar goal: to create hair care rooted in science. Since then, they have been committed to solving real-life hair problems with tried and tested formulations. With 120 global patents, 450+ formulas, and 200+ awards, each product is created with science and research at the forefront and your hair as the Living Proof.